Sex in Advertising

The ad on the right has condom packs on the counter and the guy’s crack was there for all to see. The left ad was touched up so that it is less offensive. But is this ad sexy? Or is it blatantly immoral to encourage teenage girls to have a tryst? Moralists and feminists would be quick to point out that the male lead here looked domineering, demanding, and ready for action. And the girl, by her very posture, was an accessory, a plaything, destined to provide pleasure. Would man buy the fragrance? Probably. Perhaps not the women.