Sex in Advertising

What about this print ad for Renova, a toilet paper brand? What’s sexy about toilet paper?

A vacuum. That’s right. A company in Germany sells their household appliances, including vacuums, using images of women in fishnets and men tied up. Maybe S and M does something for those looking to purchase a new vacuum? Who knew? Do you see the vacuum in the bottom left corner? Look carefully, or you may miss the point […]

  Sex sells. Advertising and sex have been tied together since advertising became a big business. The use of sexually suggestive images to sell just about everything really emphasizes the point that sex is a merchandiser’s best friend. Here are some recent ads where sex is used to sell all sorts of products. Looking at these ads, […]